Artist as Entrepreneur Institute 2015 Brochure

Artist as Entrepreneur Institute is a course of study designed to assist individual artists by cultivating and advancing their business skills, and helping them to strengthen their operating infrastructure and expand their business. AEI will be offered as 20 courses to be presented on four Saturdays in June (9AM – 6PM), and a Business Plan Clinic and Workshop on June 27th (9AM – 2PM).

The program will be held at ArtServe in Fort Lauderdale. Artists of all disciplines are encouraged to attend, including but not limited to sculptors, illustrators, metalworkers, writers, dancers, jewelers, musicians, performance artists, media/filmmakers, photographers, designers and all interdisciplinary artists. Artists residing in any county are invited and welcome to attend.

Designed to help artists operate in the marketplace more successfully, the AEI course curriculum covers all aspects of developing an artistic business. It helps identify and develop a personal brand, develop strategies for communicating with target markets, raise capital and identify a variety of tools for protecting one’s work legally. The curriculum offers critical support, enabling artists to contribute to strengthening the vitality of the larger urban arts and culture sector. Sessions include a mix of lectures, panels, group discussions and practical exercises.

The Business Plan Clinic’s topics, Working Effectively with Lenders and Developing a Brand, will guide participants through preparation of a simple business plan, an essential tool for any artist. In addition, participants will learn how to work effectively with lenders to obtain financial support.

Participation costs is $100 and includes light refreshments and free parking. For members of ArtServe, registration is $75. RSVP Online. For more information contact Adriane Clarke, at 954-357-7530.

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